The LEGO Group and Crocs Enter Multi-Year Global Partnership – About Us

To launch the partnership, the two iconic brands are introducing a new and imaginative silhouette constructed with the best of the LEGO Group’s limitless creativity and Crocs’ playfulness. The LEGO Brick Clog is the first of multiple product drops in 2026 and beyond. Each collectible oversized pair features four studs stamped with the LEGO brand logo and an innovative brick-like outsole.

Accompanying the unique collectible LEGO Brick Clog is a LEGO Minifigure with four pairs of its own miniature Crocs shoes, for fans to bring anywhere their creativity takes them. Retailing at $149.99 / £199.99 / €199,99, the LEGO Brick Clog will be available globally starting 16th February via Crocs and at www.LEGO.com/crocs

Following the first release, the partnership will feature:

• Multiple product launches through 2026 including Crocs’ largest licensed assortment of unique Jibbitz™ charms
• Products for adults and kids, inviting everyone to participate in playful self-expression
• A global presence in all major markets, with select in-store experiences to bring the Crocs x the LEGO Group partnership to life

Crocs’ iconic DNA and the LEGO Group’s System-in-Play are both blank canvases for creativity – and together they invite fans to experiment unapologetically. Just like LEGO builds, there’s no wrong way to create your Crocs x LEGO look – only endless opportunities to express yourself.

“The LEGO Group’s boundless imagination makes them the perfect match to Crocs’ wonderfully unordinary spirit,” said Carly Gomez, Chief Marketing Officer, Crocs. “We are both brands that pride ourselves in being built different, in celebrating self-expression and in fueling creativity. I can’t wait for our fans to see what we’re creating together – we’ve truly broken the mold in a way that we never have before.”

Later this spring, the LEGO Group and Crocs will be returning with a second drop as part of the multi-year partnership with more ways to wear and play. The collection will be available in global markets with opportunities for fans to engage through in-store experiences in select locations.

Find out more and shop the collection at crocs.com and www.LEGO.com/crocs