Apple Music teases Bad Bunny Super Bowl halftime show

Apple Music has released the official trailer for Bad Bunny’s halftime show, ahead of Super Bowl LX.

“On February 8, the world will dance,” the caption says. The video, which is just over a minute long, shows Bad Bunny dancing with a diverse range of partners.

Bad Bunny was first announced as the 2026 Super Bowl halftime artist in September 2025. He also was named Apple Music’s Artist of the Year in 2022.

As it has done for Super Bowl halftime stars in the past, Apple Music has created a Road to Halftime page for Bad Bunny. Fans can listen to Bad Bunny’s biggest hits, check out a curated “Bad Bunny Essentials” playlist, and more.

Super Bowl LX is set to take place on February 8. This year will mark the fourth year Apple Music has served as the sponsor.

Apple Music’s first halftime show, part of Super Bowl LVII, headlined Rihanna. The following year saw a performance by Usher, while 2025’s halftime show featured Kendrick Lamar.